There’s a lot to recognise and celebrate about the tourism industry throughout the Highlands & Islands! 

Highlands & Islands Tourism Awards does just that, our mission statement is:

“To recognise, celebrate and promote the achievements of the people and businesses which make our tourism sector world class.”

For 15 years a volunteer board from across the industry and the area has delivered an industry leading awards scheme – nothing less than the individuals and businesses who have been recognised deserve.

Winners of the Highlands & Islands Tourism Awards go forward to VisitScotland’s national awards process The Thistle Awards – since 2015 HITA winners have gone on to win multiple awards at a national level.