KILDA CRUISES WERE DELIGHTED TO WIN A HITA 2014 AND MORE SO WHEN IT LED THEM ON TO WIN BEST OUTDOOR EXPERIENCE AT THE 2015 SCOTTISH THISTLE AWARDS
We found the entire HITA process a very rewarding one, from the very point we entered into the nomination process. We reviewed and evaluated every aspect of what we do, from initial contact, the trips themselves and handling feedback. We were encouraged by that process as, when a busy season is underway it can be so hard to take a constructive yet rigorous appraisal of what we do.
Going on to win the award then had a very positive impact on Kilda Cruises’ business, as we feel that we have had more enquiries, and consequent bookings, as a result. Although we were the first operator running regular day trips to the St Kilda archipelago, there are several other businesses following suit and the award gives us a mark of distinction, an edge, by which to build towards further growth.
Tourism is a massive and growing aspect of the economy in the Outer Hebrides, where the trend is for unique, one of a kind experiences, and we are happy that the award adds to that cachet image.
The fact that the awards are judged by leading figures in the industry gives potential passengers – and us – confidence in an offering that is of consistently high quality. Closer to home, we were very touched by the response from former passengers and the community locally in Harris.
We took our entire team to Inverness for the HITA Finals and that was a tremendous boost after a very busy season. We wanted to show appreciation for the enormous effort that the crew make – and the long days their partners have to endure while they are at sea!
We were thrilled when our HITA success led on to nomination to the Scottish Thistle Awards – and yet more so when we went on to win the national title for Scotland’s Best Outdoor Adventure Experience, 2015.
Christina Campbell, Kilda Cruises
If you think you have what it takes to be a HITA 2015 winner or know someone who passionately works towards making the tourism industry better then you can enter or nominate here www.highland-tourism-awards.co.uk
This year’s categories are –
- Most Hospitable Hotel
- Most Hospitable B&B/Guest House
- Best Holiday Accommodation
- Best Informal Eating Experience
- Best Restaurant Experience
- Friendliest Pub/Bar
- Best Event or Festival
- Best Outdoor/Adventure Experience
- Tourism Everyone’s Business (open to community tourism destination management organisations, destination marketing companies, transport operators, retail and entertainment venues)
- Best Visitor Attraction
- Best Sporting Event
- Hospitality Hero
- Innovation Award (open to small or large businesses)
- Regional Young Ambassador Award (open to people aged 30 or under)
- Regional Ambassador Award (open to people aged 31 or over)